Reaching your Audiences with Duke's Director of Social Media!
Sonja Foust is the Director of Social Media and Content Strategy for Duke's Office of News and Communications. She is responsible for university-wide social media consultations and strategy, content development and distribution, analytics reporting and strategy. Sonja joined Duke in 2014 with extensive experience in social media and brand-building as well as analytics and cross-platform planning.
Sonja will be leading a workshop on Reaching Your Audiences Where They Already Are. Sonja's workshop will be an insider workshop on social media content planning, distribution and analysis. She’ll talk about creating content that will do well on the channels where your audience interacts (backed up with analytics data), and we’ll create a social media distribution plan for an example Duke story.
If you are interested in Sonja's session, you can sign up for the M&M Conference Social Media: Behind the Scenes to learn from her and others! You can register for the conference HERE!